Matt Eichorn is the Co-Founder and CEO of Freeosk, a data driven marketing platform for brands that reaches the physical and digital shopper through the reinvention of traditional sampling. Freeosk’s technology unlocks the power of free by measuring consumer behavior and long-term engagement with a brand. Matt is an innovative entrepreneur dedicated to identifying and solving age-old problems with modern day solutions that include creative marketing approaches that demonstrate credible ROI for customers. Freeosk emerged as a result of Matt’s experience in the traditional shopper marketing space. Together with his co-founders and a group of internal innovators, Matt and his team saw the possibility of what can happen when you take a fresh look at a time-tested marketing tactic to help consumers discover their new favorite brands. Matt began his career in advertising, working with notable leaders such as Leo Burnett and Draft Worldwide (now FCB Global). He holds a B.S. Business Administration from Miami University, Ohio.